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SPF Addict® Introduces the Other Sun Protection for Spring/Summer 2015
Healthy Skincare Clothing Line Blends Fashion with UPF 50+ Daily Protection
ORANGE COUNTY, CA (February 19, 2015) – In the world of lotions, sticks, creams and balms, SPF Addict offers a non- sticky, non-greasy alternative to daily sun protection – UPF 50+ sunscreen clothing. SPF Addict, manufacturer of high- quality, California-made sun protective clothing, encourages sun worshipers to Wear Your Sunscreen.
Wearing daily sun protection is essential and is as easy as putting on a stylish and comfortable outfit. As a registered nurse specializing in the cosmetic dermatology field, SPF Addict’s president and designer Marina Arnold, R.N. has treated countless patients, young and old, with sun-damaged skin. “I realized early in my career that the importance of pro-active sun protection needs to go beyond the scope of just lotions. Sunscreen lotions serve only a small role in whole-body sun protection, protective clothing is another extremely valuable and effective tool in sun protection,” says Arnold, R.N.
Manufactured with SPF Addict’s Tencel Sun® fabric made from eucalyptus wood; this fiber is extremely soft, durable, eco-friendly, biodegradable and ideal for sensitive skin. SPF Addicts fabrics are independently tested for a UPF rating of 50+, blocking 98% of harmful sun rays that can cause skin cancer and premature aging; even after 40 wet and chlorinated launderings!
California Style - She might be dreaming of California’s sun, but the California Dreamin’ Poncho will keep her protected from the sun’s harmful rays. This ultra-soft poncho effortlessly covers in this one-size fits all timeless style. Flattering to most body types; can be worn from the beach to a party. (Shown above left, California Dreamin’ Poncho MSRP: $78; available in plum, black, taupe, aqua, and mango-shown)
Beach to Street - From chillin’ on the beach to working out, SPF Addict’s Jewels Top offers full coverage in a breathable, stretchy top which features natural wicking to pull moisture away from the body. Designed with a fitted silhouette and hip-length cut, this long sleeve top is accented with five vertical buttons along the décolleté and wrist and thumbhole cutouts for extra hand coverage. (Shown right, Jewels Top MSRP: $68; available in black, beige, and white-shown)
Perfect, Every Time – Sun protection can be as simple as wearing your Perfect Little Dress. Featuring a boat shaped neckline for maximum décolleté protection, an adjustable single button sleeve, and a scoop-cut mid-length skirt. Lightweight and wrinkle-free, makes this truly the perfect little dress. (Shown left, Perfect Little Dress MSRP: $77; available in black, white, gray/white graphic stipe, and black/white graphic stripe-shown)
About SPF Addict – SPF Addict clothing for the family can be purchased at independent clothing retailers throughout the United States, online, and at boutiques worldwide. A family business, the company was founded in 2011 by Marina Arnold, R.N. who has over 30 years of medical practice experience; specializing in the cosmetic dermatology field. SPF Addict clothes are made in the U.S.A., utilizing organic “green” fibers, tested for UPF rating of 50+, and are approved by the Melanoma International Foundation. SPF Addict is located and manufactured in Orange County, California. For more information, contact the company at (877) 540-9733 or visit www.SPFAddict.com. For more information, samples or images, editorial media may contact Karen Beaudin at Karen@bullpenpress.com.
July 6, 2012
In May, SPF Addict had their first educational event in Dana Point, California at the Ocean Institute. Here's a quick re-cap of the fashion show and response to the event!